CASE STUDY

 

* JKLcompany does not disclose the client name for confidentiality of client information.

Case A

Global IT Solution Vendor / Cleansing & eDM Permission Project

•  5,000 accounts of major DBs acquired from MKT events 

   and sales are not updated and can not be used for sales.

•  Due to amendments to the law on privacy, can not send

   promotional e-mails without consent.

The Challenge
The Solution

•  DB Cleansing for 5,000 Accounts

   - 2.5 months

   - Secure personal information of 1,619 accounts

     (108% of the target)

•  Updated contact information changed due to promotion,

   department move, turnover, etc.

•  At the same time, Receive e-mail acceptance using the

   Trigger (technical data, etc.)

•    Started marketing and sales activities for 1,619 accounts that were unavailable

•    Increase brand awareness to 1,619 solution managers

•    Introduce the solution, deliver materials for review, and acquire contact information

•    'Inside Sales Lead Generation (S3)' Obtain Progressive Contact Information

Benefits

Lead Generation (S3) Project is under way using updated DB

and new DB through the above project

 

Case B

CDN Service / Profiling

The Challenge
The Solution

•  3,322 Account Profiling

   - 7 months

   - Obtain information on the contact person for 1,271

     accounts (about 38%)

   - 15 meetings set up   

•  Client provides target list of companies: 

   After understanding basic information of company,

    Profiling proceed

•    At the same time, Receive e-mail acceptance using the

     Trigger (technical data, etc.)

•  Inside Sales Team exists, but it takes too much time to

   acquire new Contact, which reduces work efficiency

•  Request TM Company for two years to secure contact,

   but unsatisfactory performance

Benefits

•    Inside Sales team of client company sends e-mail, then 2nd call proceed.

 

•    Maximize efficiency of Inside Sales team and increase meeting setup and win ratio.

 

•    Increase brand awareness to 1,271 solution managers.

 

•    Introduce the solution, deliver materials for review, and acquire contact information.

•    'Inside Sales Lead Generation (S3)' Obtain Progressive Contact Information

The project involved 1,400 accounts,

and then extended to add 1,000 additional accounts.

 

Case C

Global IT Solution Vendor / Lead gen.

This project has been undergoing DB Cleansing (S1)

and is currently under lead generation (S3) as an annual project

 

Global Security Solution Vendor / Account Management

Case D

This company is collaborating with MKT and all parts of Inside Sales,

and it is going on for an indefinite period of cooperation.

 

Customer Membership Management Solution Start-up /

Account sales

Case E

This company is collaborating with MKT and all parts of Inside Sales,

and it is going on for an indefinite period of cooperation.

 

ERP Solution Start-up / Accounts Profiling

Case F

This company is a case of 'Start-up B2B customer service',

we searched for potential customers

and investigated the solution response.

(Non Hyun-Dong, Seohung Building) 402, 403 ho ,4th floor, 41, 33Road ,Hak Dong-Ro, Kangnam-Gu, Seoul, Korea 

 +82-2-598-6140       sales@jklcompany.co.kr

           

Copyright ⓒ 2016  JKL Company Inc. All Right Reserved.